{"id":176,"date":"2026-09-07T15:24:35","date_gmt":"2026-09-07T07:24:35","guid":{"rendered":"https:\/\/lifetree.lumaelabs.com\/?page_id=176"},"modified":"2026-09-07T16:23:45","modified_gmt":"2026-09-07T08:23:45","slug":"privacy-and-cookies-policy","status":"publish","type":"page","link":"https:\/\/lifetree.lumaelabs.com\/en\/privacy-and-cookies-policy\/","title":{"rendered":"Privacy and Cookies Policy"},"content":{"rendered":"<div class=\"en-only\">\n<h1>Privacy and Cookies Policy<\/h1>\n<h3>Information We Collect<\/h3>\n<p>LifeTree collects personal data to process orders, manage affiliate accounts, and enhance user experience:<\/p>\n<ul>\n<li><strong>Account &amp; Transaction Data:<\/strong> Name, email address, phone number, delivery address, billing details, and identification numbers required for cross-border customs declarations.<\/li>\n<li><strong>Technical Data:<\/strong> IP address, browser type, device information, operating system, and browsing behavior gathered automatically via cookies and tracking scripts.<\/li>\n<\/ul>\n<h3>Use of Personal Data<\/h3>\n<p>Your information is processed for the following operational purposes:<\/p>\n<ul>\n<li>Executing, fulfilling, and delivering cross-border product purchases.<\/li>\n<li>Calculating and disbursing commissions, bonuses, and loyalty points.<\/li>\n<li>Managing cross-border customs clearance and regulatory filings.<\/li>\n<li>Sending promotional communications, product updates, and platform notices (subject to explicit consent).<\/li>\n<\/ul>\n<h3>Data Sharing &amp; Cross-Border Transfers<\/h3>\n<ul>\n<li><strong>Third-Party Logistics &amp; Payment Partners:<\/strong> Data is shared strictly on a need-to-know basis with trusted partners, including payment processors, cold-chain logistics couriers (e.g., SF Express), and customs brokers.<\/li>\n<li><strong>International Transfer:<\/strong> As a global cross-border platform, your data may be transferred, stored, and processed across server infrastructures located in Hong Kong, Malaysia, Mainland China, Taiwan, and Singapore, in compliance with applicable regional data protection regulations (e.g., Hong Kong PDPO).<\/li>\n<\/ul>\n<h3>Cookie Policy &amp; User Rights<\/h3>\n<ul>\n<li>We utilize essential cookies for site navigation and security, functional cookies for cart and preference saving, and analytical cookies for site optimization.<\/li>\n<li>You can adjust your browser settings to block non-essential cookies.<\/li>\n<li>Under applicable privacy laws, you have the right to request access to, correction of, or deletion of your personal data by contacting our Data Protection Officer at <a href=\"mailto:privacy@lifetree.com.hk\">privacy@lifetree.com.hk<\/a>.<\/li>\n<\/ul>\n<\/div>\n<div class=\"zh-only\">\n<h1>\u9690\u79c1\u4e0e Cookie \u653f\u7b56<\/h1>\n<h3>\u4fe1\u606f\u6536\u96c6<\/h3>\n<p>LifeTree \u6536\u96c6\u4e2a\u4eba\u6570\u636e\u7528\u4e8e\u5904\u7406\u8ba2\u5355\u3001\u7ba1\u7406\u5206\u9500\/\u5173\u8054\u8d26\u6237\u5e76\u63d0\u5347\u7528\u6237\u4f53\u9a8c\uff1a<\/p>\n<ul>\n<li><strong>\u8d26\u6237\u4e0e\u4ea4\u6613\u6570\u636e\uff08Account &amp; Transaction Data\uff09\uff1a<\/strong>\u59d3\u540d\u3001\u7535\u5b50\u90ae\u4ef6\u5730\u5740\u3001\u7535\u8bdd\u53f7\u7801\u3001\u9001\u8d27\u5730\u5740\u3001\u8d26\u5355\u8be6\u60c5\u4ee5\u53ca\u8de8\u5883\u6d77\u5173\u7533\u62a5\u6240\u9700\u7684\u8eab\u4efd\u8bc1\u660e\u53f7\u7801\u3002<\/li>\n<li><strong>\u6280\u672f\u6570\u636e\uff08Technical Data\uff09\uff1a<\/strong>IP \u5730\u5740\u3001\u6d4f\u89c8\u5668\u7c7b\u578b\u3001\u8bbe\u5907\u4fe1\u606f\u3001\u64cd\u4f5c\u7cfb\u7edf\u4ee5\u53ca\u901a\u8fc7 Cookie \u548c\u8ffd\u8e2a\u811a\u672c\u81ea\u52a8\u6536\u96c6\u7684\u6d4f\u89c8\u884c\u4e3a\u3002<\/li>\n<\/ul>\n<h3>\u4e2a\u4eba\u6570\u636e\u7684\u4f7f\u7528<\/h3>\n<p>\u60a8\u7684\u4fe1\u606f\u5c06\u51fa\u4e8e\u4ee5\u4e0b\u8fd0\u8425\u76ee\u7684\u8fdb\u884c\u5904\u7406\uff1a<\/p>\n<ul>\n<li>\u6267\u884c\u3001\u5c65\u7ea6\u548c\u4ea4\u4ed8\u8de8\u5883\u4ea7\u54c1\u8d2d\u4e70\u8ba2\u5355\u3002<\/li>\n<li>\u8ba1\u7b97\u548c\u53d1\u653e\u4f63\u91d1\u3001\u5956\u91d1\u4e0e\u5fe0\u8bda\u5ea6\u79ef\u5206\u3002<\/li>\n<li>\u7ba1\u7406\u8de8\u5883\u6d77\u5173\u6e05\u5173\u53ca\u76d1\u7ba1\u7533\u62a5\u3002<\/li>\n<li>\u53d1\u9001\u4fc3\u9500\u8d44\u8baf\u3001\u4ea7\u54c1\u66f4\u65b0\u548c\u5e73\u53f0\u901a\u77e5\uff08\u987b\u7ecf\u660e\u786e\u540c\u610f\uff09\u3002<\/li>\n<\/ul>\n<h3>\u6570\u636e\u5171\u4eab\u4e0e\u8de8\u5883\u4f20\u8f93<\/h3>\n<ul>\n<li><strong>\u7b2c\u4e09\u65b9\u7269\u6d41\u4e0e\u652f\u4ed8\u5408\u4f5c\u4f19\u4f34\uff08Third-Party Logistics &amp; Payment Partners\uff09\uff1a<\/strong>\u6570\u636e\u4e25\u683c\u6309&#8221;\u77e5\u60c5\u5fc5\u8981&#8221;\u539f\u5219\u4e0e\u53d7\u4fe1\u4efb\u7684\u5408\u4f5c\u4f19\u4f34\u5171\u4eab\uff0c\u5305\u62ec\u652f\u4ed8\u5904\u7406\u65b9\u3001\u51b7\u94fe\u7269\u6d41\u5feb\u9012\uff08\u4f8b\u5982\u987a\u4e30\u901f\u8fd0\uff09\u4ee5\u53ca\u62a5\u5173\u884c\u3002<\/li>\n<li><strong>\u56fd\u9645\u4f20\u8f93\uff08International Transfer\uff09\uff1a<\/strong>\u4f5c\u4e3a\u5168\u7403\u8de8\u5883\u5e73\u53f0\uff0c\u60a8\u7684\u6570\u636e\u53ef\u80fd\u4f1a\u5728\u7b26\u5408\u9002\u7528\u7684\u533a\u57df\u6570\u636e\u4fdd\u62a4\u6cd5\u89c4\uff08\u5982\u9999\u6e2f\u300a\u4e2a\u4eba\u8d44\u6599\uff08\u79c1\u9690\uff09\u6761\u4f8b\u300bPDPO\uff09\u7684\u524d\u63d0\u4e0b\uff0c\u5728\u4f4d\u4e8e\u9999\u6e2f\u3001\u9a6c\u6765\u897f\u4e9a\u3001\u4e2d\u56fd\u5927\u9646\u3001\u53f0\u6e7e\u548c\u65b0\u52a0\u5761\u7684\u670d\u52a1\u5668\u57fa\u7840\u8bbe\u65bd\u4e4b\u95f4\u8fdb\u884c\u4f20\u8f93\u3001\u5b58\u50a8\u548c\u5904\u7406\u3002<\/li>\n<\/ul>\n<h3>Cookie \u653f\u7b56\u4e0e\u7528\u6237\u6743\u5229<\/h3>\n<ul>\n<li>\u6211\u4eec\u4f7f\u7528\u5fc5\u8981\u578b Cookie \u7528\u4e8e\u7f51\u7ad9\u5bfc\u822a\u4e0e\u5b89\u5168\uff0c\u529f\u80fd\u578b Cookie \u7528\u4e8e\u4fdd\u5b58\u8d2d\u7269\u8f66\u4e0e\u504f\u597d\u8bbe\u7f6e\uff0c\u4ee5\u53ca\u5206\u6790\u578b Cookie \u7528\u4e8e\u7f51\u7ad9\u4f18\u5316\u3002<\/li>\n<li>\u60a8\u53ef\u4ee5\u8c03\u6574\u6d4f\u89c8\u5668\u8bbe\u7f6e\u4ee5\u62e6\u622a\u975e\u5fc5\u8981\u7684 Cookie\u3002<\/li>\n<li>\u6839\u636e\u9002\u7528\u7684\u9690\u79c1\u6cd5\u5f8b\uff0c\u60a8\u6709\u6743\u901a\u8fc7\u53d1\u9001\u7535\u5b50\u90ae\u4ef6\u81f3 <a href=\"mailto:privacy@lifetree.com.hk\">privacy@lifetree.com.hk<\/a> \u8054\u7cfb\u6211\u4eec\u7684\u6570\u636e\u4fdd\u62a4\u5b98\uff0c\u8981\u6c42\u67e5\u9605\u3001\u66f4\u6b63\u6216\u5220\u9664\u60a8\u7684\u4e2a\u4eba\u6570\u636e\u3002<\/li>\n<\/ul>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Privacy and Cookies Policy Inf&#8230;<\/p>","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-176","page","type-page","status-publish"],"_links":{"self":[{"href":"https:\/\/lifetree.lumaelabs.com\/en\/wp-json\/wp\/v2\/pages\/176","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/lifetree.lumaelabs.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/lifetree.lumaelabs.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/lifetree.lumaelabs.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/lifetree.lumaelabs.com\/en\/wp-json\/wp\/v2\/comments?post=176"}],"version-history":[{"count":4,"href":"https:\/\/lifetree.lumaelabs.com\/en\/wp-json\/wp\/v2\/pages\/176\/revisions"}],"predecessor-version":[{"id":198,"href":"https:\/\/lifetree.lumaelabs.com\/en\/wp-json\/wp\/v2\/pages\/176\/revisions\/198"}],"wp:attachment":[{"href":"https:\/\/lifetree.lumaelabs.com\/en\/wp-json\/wp\/v2\/media?parent=176"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}